Lead Command Center

×

Lead Score Definitions

How we grade prospect intent based on behavior.

• Level 6Booked a Call. Ready to buy.
• Level 5Binger (81-100%). Very interested.
• Level 4Interested (51-80%). Good potential.
• Level 3Browsing (11-50%). Watched a decent chunk.
• Level 2Started (1-10%). Left immediately.
• Level 1New Lead. Hasn't watched yet.